FRANCHISE RESALES

Buy a Performance 360 Franchise

Performance360 is a boutique fitness franchise founded in 2011 by Dave Thomas and Bryan Pritz in San Diego, California, emphasizing physique-focused strength training over cardio or competition. The PSC (Physique, Strength, Conditioning) methodology delivers structured group classes with barbells, targeted programming for muscle building and movement health, and proprietary software for seamless operations. From a single boathouse gym, it has expanded selectively, offering scalable models for 1,800+ sq ft spaces with high client retention through personalized coaching. Franchisees leverage a unique niche in the $30B+ fitness industry, blending performance gains with aesthetic results via daily-specific workouts, no fluff movements, and a supportive community. Ideal for leaders passionate about holistic fitness and business ownership with low-complexity scaling.

Latest Resales

  • There are currently no Performance 360 resales available
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Why buy a Performance 360 Franchise?

Secure differentiated fitness model with exclusive software, holistic programming, and hands-on guidance for high margins in premium niche. Scale confidently from proven playbook.

Performance 360 Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      2011

    • Franchising Since

      2021

    • New Startup Cost

      $270,750 – $555,000

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $49,000

      for new territories

    • Transfer Fee

      50%

      of then-current Initial Franchise Fee

    • Royalty Fee

      8%

      of Gross Revenue

    • Marketing Fee

      $500

      per Month

  • Unit Performance

    • Total Units *

      10

    • New Units Opened *

      3

    • Units Transferred *

      0

    • Avg. Unit revenue *

      $504,777

    * Based on 2024 data reported in the 2025 FDD

Performance 360 – Additional  Information

  1. Training & Support

    Tiered support includes headquarters training, custom business management software for scheduling/finances, marketing playbooks, and B.E.A.R. mentorship with ongoing calls. Covers workout delivery, coach notes, and implementation guidance.

  2. Ideal Owner

    Fitness enthusiasts with leadership skills; targets internal talent for multi-unit potential. Business-savvy operators valuing mentorship and tech-driven efficiency.

  3. Recognition & Awards

    Praised for innovation in group strength training; featured in franchise directories for proprietary tech and decade-proven model. Strong franchisee testimonials highlight cultural fit and results.​

  4. Industry / Market

    U.S. boutique fitness grows 7-9% annually to $40B, driven by hybrid training demands, post-pandemic health focus, and premium experiences over big-box gyms.

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