Buy a PlayMade Franchise

PlayMade is a vibrant Taiwanese bubble tea brand established in 2017 and headquartered in Singapore, with a growing presence across over 30 outlets in Singapore and Malaysia. Renowned for its handcrafted, fresh bobas made daily in an open-kitchen concept, PlayMade emphasizes quality, creativity, and transparency. Its unique selling point lies in its artisanal approach to bubble tea, using all-natural ingredients without preservatives and offering a wide variety of innovative flavored pearls such as black sesame, taro, matcha, and passionfruit that elevate the traditional bubble tea experience. This focus on freshness and flavor craftsmanship, combined with a playful brand spirit, has helped PlayMade capture a loyal following among diverse age groups and bubble tea enthusiasts. The brand also features a contemporary café concept, Playground by PlayMade, serving tea-inspired fusion snacks and meals, enhancing its lifestyle appeal.

Latest Resales

  • There are currently no PlayMade resales available

Why buy a PlayMade Franchise?

Investing in a PlayMade franchise offers a unique opportunity to join a dynamic, innovative brand with a proven track record, strong corporate support, and a distinctive product that stands out in the crowded bubble tea market. Franchisees gain access to a comprehensive system that combines quality ingredients, artistic preparation, and continuous product development, making PlayMade a compelling choice for entrepreneurs seeking growth in the booming health-conscious and experiential beverage industry.

PlayMade Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      SGD 50,000 - SGD 120,000

    • Initial Investment

      SGD 80,000 - SGD 72,000

  • Royalty

    • Royalty Fee

      5%

  • Training & Support

    • Comprehensive training

    • Ongoing support

PlayMade – Additional  Information

  1. Franchisee Support

    Franchisees benefit from a proven business model supported by extensive product innovation, with new flavors launched almost monthly to keep the menu fresh and exciting. PlayMade provides operational training, marketing support, and access to proprietary recipes and open-kitchen design, allowing franchisees to showcase the artistry behind their beverages. The brand’s flexible store layouts and strong social media presence further support franchise growth and customer engagement.

  2. Accolades & Awards

    PlayMade has earned acclaim as one of the fastest-growing bubble tea brands in Singapore, recognized for its unique product offerings and creative collaborations with lifestyle brands like Laneige, Dove, and Bape. Its innovative approach and rapid expansion underscore its strong market position in the competitive bubble tea industry.

  3. Industry / Market

    The bubble tea market continues to grow globally, driven by rising consumer demand for fresh, customizable, and healthier beverage options. PlayMade’s emphasis on natural ingredients, no preservatives, and artisanal preparation aligns perfectly with these trends, positioning it well for sustained growth in the fast-casual beverage sector.

  4. Ideal Owner

    The ideal PlayMade franchisee is passionate about creativity, quality, and customer experience, with a strong interest in food and beverage innovation. No prior bubble tea experience is required, but candidates should be committed to upholding the brand’s high standards and engaging with a youthful, trend-conscious customer base.

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