FRANCHISE RESALES

Buy a Poolwerx Priority Pty Ltd Franchise

Poolwerx, under Poolwerx Priority Pty Ltd, is Australia’s leading pool servicing franchise and a global powerhouse with over 800 territories worldwide, including mobile and retail models for pool cleaning, maintenance, repairs, and retail sales of chemicals/equipment. Founded in 1992 by John O’Brien in Queensland, it pioneered the dual-service model blending recurring residential/commercial contracts with high-margin retail, achieving 10% annual growth to $200M+ revenue even through COVID. The scalable, low-overhead system (starting ~$90K AUD mobile) emphasizes tech like water testing apps, CRM, and national branding, serving affluent pool owners in sunny climates with “WOW” service guarantees and multi-income streams from renovations/spa products. Ideal for entrepreneurs in the $5B+ pool industry seeking flexible, recession-resistant operations with community focus.

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Why buy a Poolwerx Priority Pty Ltd Franchise?

Poolwerx offers proven systems, world-class training/support, and multi-stream revenue in a booming $1.7B+ industry. Low entry, quick ramp-up, recurring clients, and global backing make it recession-resistant with strong equity potential.

Poolwerx Priority Pty Ltd Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $49,500

    • Initial Investment

      $94,400 - $350,500

  • Royalty

    • Royalty Fee

      7%

  • Training & Support

    • 80 hours on the job training

    • 84.5 classroom training

    • Ongoing support

    • Marketing support

Poolwerx Priority Pty Ltd – Additional  Information

  1. Franchisee Support

    Poolwerx delivers comprehensive training via Pool School: 40 hours online Cert III, 3 weeks in-house, plus 12-month mentoring. Ongoing access includes dedicated business coaches, technical/HR/marketing experts, and a Complete Business Operating System for operations. Suppliers offer education, and peer workshops ensure sustained success.

  2. Accolades & Awards

    Poolwerx annually honors top partners, like 2025 National Franchise Partners of the Year (Mt Gravatt) and 2023 (Kalamunda) for growth/leadership. Ranked #1 in Australia/NZ awareness for pool servicing/problems/advice; world's largest pool franchise network.

  3. Industry / Market

    Australia's pool/spa market hit $1.7B revenue in 2023, averaging 6.4% yearly growth (2018-2023), with 1.6M domestic pools and 25K new inground yearly. On-demand home services at $183M in 2024, projected 18.3% CAGR to 2034.

  4. Ideal Owner

    Business-minded entrepreneurs with leadership, sales, and customer service skills thrive; no pool experience required. Hands-on, goal-driven operators comfortable managing teams and building client relationships in scalable service/retail.

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