FRANCHISE RESALES

Buy a Poolwerx Franchise

Poolwerx USA is the fastest-growing retail pool and spa service franchise in the United States, operating in 16 states with over 35 retail stores and more than 200 service trucks nationwide. Founded in Australia in 1992, Poolwerx has expanded rapidly in the U.S. since 2015, capitalizing on the booming pool industry fueled by a 21% increase in residential pools built in 2020 alone. The brand offers a comprehensive range of pool and spa maintenance, repair, and retail services, combining mobile service vans with retail locations to serve a broad customer base. Poolwerx’s proven business model emphasizes operational excellence, technology adoption, and customer satisfaction, supported by a strong marketing infrastructure and mass purchasing power that benefits franchisees.

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Why buy a Poolwerx Franchise?

Investing in a Poolwerx franchise offers entry into a recession-resistant, rapidly growing industry with a trusted global brand, comprehensive training, and ongoing support. Franchisees benefit from a scalable model, strong marketing, and purchasing advantages, making Poolwerx an attractive opportunity for entrepreneurs seeking growth and profitability in the U.S. pool and spa market.

Poolwerx Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      1992

    • Franchising Since

      1995

    • New Startup Cost

      $104,525 – $142,525

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $49,500

      for new territories

    • Transfer Fee

      $12,300

      $5,125 if to existing franchisee; plus commissions/broker fees

    • Royalty Fee

      7%

      of Gross Revenue

    • Marketing Fee

      3%

      of Gross Revenue

  • Unit Performance

    • Total Units *

      95

    • New Units Opened *

      42

    • Units Transferred *

      0

    • Avg. Unit revenue *

      $19,907,546

    * Based on 2024 data reported in the 2025 FDD

Poolwerx – Additional  Information

  1. Training & Support

    Franchisees receive extensive training, including four weeks of combined classroom and field instruction, ongoing technical support, marketing assistance, and access to a collaborative franchisee network. Poolwerx offers robust back-office support covering IT, accounting, HR, and sales training, enabling franchise partners to efficiently manage and grow their businesses. The company also provides financial assistance and veteran discounts, with franchise fees starting at $49,500 and total investments ranging from $128,000 to $444,000.

  2. Ideal Owner

    The ideal Poolwerx franchise owner is a hands-on entrepreneur with strong customer service skills and a passion for business management. While prior pool industry experience is not required, franchisees should be committed to operational excellence and community engagement. The business requires active owner involvement rather than passive ownership.

  3. Recognition & Awards

    Poolwerx has earned recognition for industry excellence, with several U.S. locations honored for outstanding service. The brand’s innovation, commitment to quality, and rapid expansion underscore its leadership in the pool service market. With plans to reach over 120 U.S. locations by 2025, Poolwerx is positioned for continued growth.

  4. Industry / Market

    The U.S. pool and spa industry is experiencing strong growth, especially in warm-weather states like Texas, Arizona, and Florida, where pool permits have surged. This growth, combined with increasing consumer demand for professional maintenance and retail services, creates a favorable market for Poolwerx franchisees.

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