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FRANCHISE RESALES

Buy a PrimoHoagies Franchise

PrimoHoagies is a fast-casual sandwich franchise built around Italian-style hoagies, founded in 1992 near Philadelphia and franchising since 1999. The menu centers on more than 40 specialty hoagies made to order with fresh-baked bread, gourmet meats and cheeses, and locally sourced produce, following family recipes that have become the brand’s signature.

The business runs as a network of quick-service restaurants concentrated in the Mid-Atlantic and Northeast, with around 115 locations across roughly 10 states. Its core markets are Pennsylvania, New Jersey, Delaware, New York and Maryland, with newer units in Texas, the Carolinas, Florida and Colorado. PrimoHoagies remains family-owned and is led by owner and CEO Nicholas Papanier Jr., who has overseen its multi-state expansion.

Each store works from a protected territory and a standardized menu, with bread baked in-house through the day and meats and cheeses supplied through a long-running partnership with Thumann’s. That consistency has made PrimoHoagies a recognized name in the competitive sandwich and sub category.

Latest Resales

Why buy a PrimoHoagies Franchise?

Buying a PrimoHoagies franchise means stepping into a brand with deep regional loyalty and a product customers actively seek out. The hoagie concept has a strong, repeat-driven following in its core East Coast markets, and the menu’s premium positioning, built on fresh-baked bread, gourmet Thumann’s meats and made-to-order specialty hoagies, helps it stand apart from volume-led sub chains.

A resale offers an established quick-service location with an existing customer base, trained staff and local brand recognition already in place, which can shorten the ramp compared with opening a new store in an unproven site. Buyers also join a franchise system with a defined menu, supplier relationships and operating standards rather than building those from scratch, in a category that has stayed resilient across economic cycles.

PrimoHoagies Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      1992

    • Franchising Since

      1999

    • New Startup Cost

      $388,124 – $668,178

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $20,000

      for new territories

    • Transfer Fee

      $12,500

      or 5% of sales price (max $20,000), whichever is greater

    • Royalty Fee

      6%

      of Gross Revenue

    • Marketing Fee

      3%

      of Gross Sales

  • Unit Performance

    • Total Units *

      118

    • New Units Opened *

      10

    • Units Transferred *

      21

    • Avg. Unit revenue *

      $923,694

    * Based on 2024 data reported in the 2025 FDD

PrimoHoagies – Additional  Information

  1. Training & Support

    PrimoHoagies supports franchisees with initial owner and staff training, established operating systems and ongoing operational guidance once a store is running. A well-developed supply chain, anchored by its Thumann's meat and cheese partnership and proprietary bread program, keeps product consistent across the network, and franchisees receive marketing programs and field support for day-to-day operations. Resale buyers should confirm with PrimoHoagies what transfer training and onboarding the franchisor provides to incoming owners and existing staff when ownership changes.

  2. Ideal Owner

    The model suits a hands-on, operations-focused owner comfortable running a fast-paced quick-service kitchen and managing an hourly team. Day-to-day success depends on consistent food quality, speed of service and local customer relationships, so detail-driven, community-minded operators tend to fit well. Prior restaurant or food-service experience is helpful but not essential, as the franchisor provides training and systems. Owners willing to be present in the store, especially through the early ownership period, are best positioned to protect the brand's reputation for quality.

  3. Recognition & Awards

    PrimoHoagies has earned strong national and regional recognition. USA TODAY 10Best named it the #1 Best Sandwich Shop in America three years running, in 2023, 2024 and 2025. It has also appeared on Entrepreneur's Franchise 500 and Franchise Times' Top 400 (including 2024), and was honored locally with the Philadelphia Business Journal's 2024 Fast 50 and 2024 Family-Owned Business Award, alongside earlier listings such as Nation's Restaurant News Top 200. For resale buyers, this brand-level recognition should be weighed alongside the specific unit's local reviews and community reputation.

  4. Industry / Market

    PrimoHoagies competes in the US fast-casual restaurant segment, which Allied Market Research valued at about $50.6 billion in 2022 and projects to more than double by 2032. Demand is driven by consumers wanting fresh, customizable, higher-quality food at quick-service speed and price, a shift that has favored made-to-order sandwich concepts. The category has proved relatively resilient, supported by everyday lunch and takeout occasions. For resale buyers, local demand depends on a unit's trade area, daytime population and nearby sandwich and sub competition.

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