

Buy a Pvolve Franchise
Pvolve is a science-led boutique fitness franchise founded in 2017 in New York by Rachel Katzman. The method pairs low-impact functional movement with resistance-based equipment, including the branded p.band and p.ball, to build strength, mobility, stability and better posture. Positioned at the intersection of fitness and physical therapy, it targets a longevity-focused, largely affluent adult audience.
The brand runs an omni-channel model: physical studios paired with a digital platform of more than 1,300 on-demand classes and live virtual sessions, giving members both in-studio and at-home access. Studios earn across class packs, hybrid memberships, in-studio equipment and retail, and the method is guided by a Clinical Advisory Board and ongoing clinical studies.
Pvolve began franchising in 2023 and is an emerging US and Canadian network, with operating studios expanding across markets such as Illinois, Kansas, Washington, Connecticut and Georgia. Actress Jennifer Aniston joined the company in 2023, raising consumer awareness well beyond most boutique-fitness brands.
Latest Resales
Why buy a Pvolve Franchise?
To buy a Pvolve franchise is to enter the boutique fitness category with a differentiated, clinically backed method rather than another generic studio. Proprietary equipment, functional-movement programming and Clinical Advisory Board oversight give owners a clear point of difference in a crowded market.
The omni-channel structure is the core ownership advantage: one membership spans in-studio classes, on-demand digital content and live virtual sessions, layered with class packs, equipment and retail sales. That diversified revenue base, combined with national brand awareness from the Jennifer Aniston partnership, can ease the local marketing burden independent studios carry. The model sits within a resilient, growing wellness category.
Pvolve Franchise Costs & Information
Based on 2025 data reported in the 2026 FDD
Brand Profile
Year Founded
2017
Franchising Since
2020
New Startup Cost
$418,872 – $828,980
Avg. Resale Price
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Franchise Fees
Initial franchise Fee
$55,000
for new territories
Transfer Fee
50%
of then-current Franchise Fee
Royalty Fee
7%
of Gross Revenue
Marketing Fee
2%
of Gross Revenue

- * Based on 2025 data reported in the 2026 FDD
Unit Performance
Total Units *
31
New Units Opened *
15
Units Transferred *
0
Avg. Unit revenue *
$525,439

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how to own a Pvolve franchise resale
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