FRANCHISE RESALES

Buy a RaceTrac Franchise

RaceTrac, founded in 1934 and family-owned since its inception, is a leading convenience store and fuel retailer with over 550 locations primarily in the southeastern United States. Traditionally company-owned, RaceTrac began franchising in 2019, offering entrepreneurs the chance to own stores in select markets, especially in Florida. Known for its modern stores featuring amenities like Swirl World frozen desserts, freshly brewed coffee, ample seating, and free Wi-Fi, RaceTrac emphasizes a superior customer experience and high fuel sales—averaging nearly three times the industry’s gallon sales per store. The brand’s strong regional presence, innovative store design, and commitment to quality position it well for continued growth in the convenience retail sector.

Latest Resales

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Why buy a RaceTrac Franchise?

Investing in a RaceTrac franchise offers entry into a well-established, fast-growing convenience store brand with a proven business model and strong regional presence. Franchisees benefit from high average gross sales—approximately $5 million per location—and a potential EBITDA of $750,000 annually. The brand’s focus on customer experience, innovative store formats, and comprehensive franchisor support reduces risk and enhances profitability. RaceTrac’s transition to franchising opens opportunities for entrepreneurs to join a respected family-owned company with a track record of success and growth potential.

RaceTrac Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $25,000

    • Initial Investment

      $1,000,000 – $1,400,000"

  • Royalty

    • Royalty Fee

      3.50%

  • Training & Support

    • 1-4 weeks classroom and in-store training

    • Ongoing operational training

    • Marketing support

RaceTrac – Additional  Information

  1. Franchisee Support

    RaceTrac provides franchisees with comprehensive training covering operations, marketing, merchandising, and customer service. Support includes assistance with site selection, lease negotiation, grand opening planning, and ongoing operational guidance. Franchisees benefit from the company’s established brand reputation, proprietary systems, and marketing programs designed to drive sales and customer loyalty. The franchisor encourages hands-on ownership and offers continuous support to ensure franchisee success.

  2. Accolades & Awards

    RaceTrac is recognized as a top-ranked gasoline retailer and a pioneer in the convenience store industry. While specific franchise awards are limited due to its recent franchising launch, the brand’s longstanding reputation, high fuel sales, and customer satisfaction have earned it strong industry respect.

  3. Industry / Market

    The convenience store and fuel retail market remains robust, driven by consumer demand for quick, quality service and fuel convenience. RaceTrac’s modern store concepts and diversified product offerings—including foodservice and beverages—align with evolving consumer preferences. The brand’s expansion into franchising enables faster growth in a competitive but resilient industry.

  4. Ideal Owner

    The ideal RaceTrac franchisee has strong business acumen, strategic agility, and a commitment to active, hands-on management. Candidates should have a minimum net worth of $700,000 and liquid capital of at least $350,000 to cover total investment costs ranging from $1 million to $1.4 million. Experience in retail or convenience store operations is beneficial but not mandatory. Owners must be prepared to engage deeply in daily operations and team leadership.

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