FRANCHISE RESALES

Buy a Salsarita’s Fresh Mexican Grill Franchise

Salsarita’s Fresh Mexican Grill is a fast-casual Tex-Mex franchise founded in 2000 and headquartered in Charlotte, North Carolina. The brand offers customizable Mexican-style dishes including burritos, bowls, tacos, quesadillas, and salads, made fresh daily with a variety of proteins and house-made salsas. Since its acquisition by industry veteran Phil Friedman in 2011, Salsarita’s has expanded rapidly to over 80 company-owned and franchised locations across 19 states, with a focus on delivering high-quality, fresh, and flavorful meals in a fast, friendly environment. The franchise model is flexible, supporting traditional stores, drive-thrus, and non-traditional venues such as airports, universities, and stadiums, making it attractive to experienced operators. With an average unit volume of $1.9 million among top-performing locations, Salsarita’s is positioned as a high-performing brand in the competitive fast-casual Mexican segment.

Latest Resales

  • There are currently no Salsarita’s Fresh Mexican Grill resales available
Register your interest

Why buy a Salsarita’s Fresh Mexican Grill Franchise?

Salsarita’s offers a proven, high-volume franchise model in a thriving fast-casual Mexican segment with flexible formats including drive-thrus and non-traditional venues. Franchisees gain from strong corporate leadership, robust training and marketing support, and a brand with a loyal customer base and high average unit volumes. The opportunity to operate in diverse locations such as airports and universities adds unique revenue streams. With a relatively moderate initial investment ($483K–$684K) and ongoing royalties of 5%, Salsarita’s is an attractive option for experienced operators seeking a scalable, well-supported franchise in a fast-growing market.

Salsarita’s Fresh Mexican Grill Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $30,000

    • Initial Investment

      $483,600 - $684,100

  • Royalty

    • Royalty Fee

      5%

  • Training & Support

    • 10 days on the job training

    • 27 days classroom training

    • Ongoing support

    • Marketing support

Salsarita’s Fresh Mexican Grill – Additional  Information

  1. Franchisee Support

    Salsarita’s provides franchisees with comprehensive support including site selection, build-out assistance, extensive initial training (27 days classroom, 10 days on-the-job), ongoing marketing, operational guidance, and a dedicated support team. The franchisor offers co-op advertising, regional marketing, and a toll-free support line. Financing assistance is available through third-party lenders. The brand emphasizes strong franchisee collaboration and operational efficiency to maximize profitability.

  2. Accolades & Awards

    Salsarita’s CEO Phil Friedman has been recognized by Fast Casual Magazine as one of the Top 5 Fast-Casual Executives to Watch and is a Golden Chain Award honoree by Restaurant News. Under his leadership, the brand was named “One to Watch” by QSR Magazine. The franchise is noted for strong same-store sales growth and operational excellence.

  3. Industry / Market

    The fast-casual Mexican food market continues to grow due to consumer demand for fresh, customizable, and convenient dining options. Salsarita’s benefits from this trend, leveraging its flexible store formats and presence in both traditional and captive markets like airports and universities. The brand’s average unit volumes and expansion into new states signal strong growth potential in a competitive but expanding segment.

  4. Ideal Owner

    The ideal Salsarita’s franchisee has a net worth of at least $1.5 million and liquid assets of $500,000, with prior restaurant or hospitality experience preferred. Successful franchisees are operators who value strong systems, team leadership, and customer service excellence. Experience in managing multi-unit operations or non-traditional locations is a plus given the brand’s diverse footprint.

Learn more about
how to own a Salsarita’s Fresh Mexican Grill franchise resale

Please fill out the form below and a Franchise Flippers expert will be in touch with you shortly.

The Franchise Brand Index

This page is part of Franchise Flippers’ independent franchise Index, designed as an educational resource to help potential buyers explore the franchise resale market and compare brands.

Trademark & Affiliation Disclaimer

This website is an independent, informational resource. All trademarks, logos, and brand names displayed are the property of their respective owners and are used solely for identification and educational purposes. Their use does not imply any affiliation with, endorsement by, or sponsorship from the respective trademark holders.