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Buy a ServiceMaster Clean Franchise

ServiceMaster Clean is a commercial cleaning franchise with roots stretching back to 1929. Today the brand delivers janitorial services to commercial clients including offices, retail centers, healthcare facilities, and educational institutions. Franchisees build the business around recurring contracts, with customers typically scheduling daily, weekly, or monthly service.

The brand operates under ServiceMaster Brands, a holding group that also includes ServiceMaster Restore, Merry Maids, and TWO MEN AND A TRUCK. The parent network spans thousands of franchise locations across more than 50 US states and nine countries, with over $3.5 billion in annual system-wide sales. ServiceMaster Clean holds an established footprint of commercial cleaning franchises across North America.

Franchisees operate as business owners rather than technicians. The model is built around hiring and managing a team of cleaning staff while developing and retaining commercial accounts. ServiceMaster Clean provides proprietary cleaning products, branded operating systems, and national marketing resources to support franchisees in growing their local businesses.

Latest Resales

  • There are currently no ServiceMaster Clean resales available

Why buy a ServiceMaster Clean Franchise?

ServiceMaster Clean operates in a B2B cleaning category with resilient, contract-based demand. Commercial cleaning is a non-discretionary operating expense for most businesses, which supports consistent revenue across economic cycles. The brand’s position within the ServiceMaster Brands family gives franchisees access to national marketing infrastructure, proprietary cleaning products, and the credibility of a multi-generational service network.

The recurring-revenue model is a key draw for buyers considering a ServiceMaster Clean franchise. Commercial clients on daily, weekly, or monthly contracts provide a predictable income base with limited seasonality. National supplier relationships reduce sourcing complexity for individual franchisees, and the parent network’s brand recognition can support the sales cycle when competing for commercial cleaning accounts.

ServiceMaster Clean Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      1929

    • Franchising Since

      1952

    • New Startup Cost

      $104,300 – $179,750

    • Avg. Resale Price

      Contact us for details
  • Franchise Fees

    • Initial franchise Fee

      $32,500

      for new territories

    • Transfer Fee

      $12,000

      $3,500 to adult child/manager; $500 spouse/owner; plus costs

    • Royalty Fee

      7%

      of Gross Revenue

    • Marketing Fee

      0.5%

      of Gross Revenue

  • Unit Performance

    • Total Units *

      621

    • New Units Opened *

      22

    • Units Transferred *

      17

    • Avg. Unit revenue *

      $753,140

    * Based on 2024 data reported in the 2025 FDD

ServiceMaster Clean – Additional  Information

  1. Training & Support

    ServiceMaster Clean provides 70.5 hours of classroom training at the ServiceMaster Academy in Memphis, covering marketing and sales (13 hours), production and technical (38 hours), software systems (4.5 hours), and business fundamentals, plus a required pre-training webinar. Ongoing support includes ServiceMaster Brands University (SMBU) with over 400 online training courses, a dedicated business development consultant, biweekly newsletters, in-person conventions, and marketing and field support teams. Resale buyers should confirm what initial training and SMBU access are available when ownership changes.

  2. Ideal Owner

    ServiceMaster Clean suits business professionals with a sales-oriented mindset and comfort managing staff. The model is built around winning and retaining B2B contracts, so candidates with backgrounds in sales, account management, or commercial services will find the structure familiar. Prior cleaning industry experience is not required; the franchisor's training covers technical and operational fundamentals. Day-to-day, owners focus on business development, managing a cleaning crew, and maintaining client relationships rather than performing the cleaning work themselves.

  3. Recognition & Awards

    ServiceMaster Clean ranked #130 in the 2025 Entrepreneur Franchise 500, reflecting continued recognition since its debut on the list at #204 in 2023. The franchise is part of the ServiceMaster Brands family, which also includes ServiceMaster Restore and Merry Maids; together the parent network generates over $3.5 billion in annual system-wide sales. For resale buyers, ranking recognition and parent-company scale are useful signals of system stability, alongside local territory reputation, customer reviews, and contract quality.

  4. Industry / Market

    The US janitorial services market was estimated at $81.88 billion in 2025 and is projected to reach $105.62 billion by 2033, growing at 3.3% annually (Grand View Research). Commercial clients account for roughly 89% of market demand. Demand is driven by sustained activity in offices, healthcare, education, and retail, with heightened hygiene awareness since the pandemic reinforcing the value of regular professional cleaning contracts. For resale buyers, the recurring contract model means revenue is relatively visible; contract retention rates and local market saturation are key evaluation factors.

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