FRANCHISE RESALES

Buy a The Now Massage Franchise

The NOW Massage is a modern wellness franchise specializing in affordable, high-quality massage therapy with a focus on simplicity and accessibility. Founded in 2010, it has quickly grown into a recognized brand with multiple locations across the United States. The concept emphasizes a no-frills, streamlined approach to massage services, offering a variety of techniques such as Swedish, deep tissue, and sports massage in a calming, contemporary environment. The NOW Massage appeals to a broad demographic seeking regular self-care without the premium price tag often associated with spa services. Its scalable business model, combined with a growing consumer focus on health and wellness, positions The NOW Massage as a promising franchise opportunity for entrepreneurs interested in the expanding wellness industry.

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Why buy a The Now Massage Franchise?

Purchasing a NOW Massage franchise offers entry into the booming wellness market with a proven, scalable business model focused on affordability and quality. Franchisees gain access to robust support systems, a recognizable brand, and a concept designed to attract repeat clients in a growing industry. The NOW Massage is an ideal opportunity for those seeking to own a wellness business that balances operational simplicity with strong growth potential.

The Now Massage Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $60,000

    • Initial Investment

      $470,034 - $783,414

  • Royalty

    • Royalty Fee

      6%

  • Training & Support

    • 68 hours on the job training

    • 53.5 hours classroom training

    • Ongoing support

The Now Massage – Additional  Information

  1. Franchisee Support

    The NOW Massage provides franchisees with extensive support including site selection assistance, comprehensive training programs, marketing and operational guidance, and ongoing business coaching. Franchisees benefit from a proven system designed to optimize client retention and streamline operations. The brand’s corporate team offers continuous support in technology, customer service, and staff training to ensure consistent, high-quality guest experiences and business growth.

  2. Accolades & Awards

    The NOW Massage has been recognized for its innovative approach to accessible wellness, earning accolades such as inclusion in Franchise Business Review’s Top Franchises for Women and ranking on Entrepreneur’s Franchise 500 list. These honors reflect the brand’s strong reputation for franchisee satisfaction and its growing presence in the competitive massage therapy market.

  3. Industry / Market

    The wellness industry, particularly massage therapy, is experiencing steady growth driven by increasing consumer awareness of health and stress management. The U.S. massage market is projected to grow annually by 6-7%, fueled by rising demand for affordable, convenient self-care options. The NOW Massage’s focus on accessible pricing and streamlined services aligns well with these trends, offering franchisees a foothold in a resilient and expanding market.

  4. Ideal Owner

    The ideal franchisee for The NOW Massage is a motivated entrepreneur passionate about health and wellness, with strong people skills and a commitment to customer service. While prior massage or spa experience is beneficial, it is not required due to the brand’s comprehensive training. Owners should be dedicated to building a community-focused business that promotes regular self-care and wellness.

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