

Buy a Tide Cleaners Franchise
Tide Cleaners is a dry cleaning and laundry services franchise operating under Procter & Gamble’s Tide brand. Tide Services has been involved in laundry and dry cleaning since 1947, and the consumer-facing Tide Cleaners concept launched in 2008, pairing P&G’s cleaning expertise with a convenience-led retail model.
The business serves residential customers with dry cleaning, wash-and-fold laundry, alterations and household item cleaning. Franchisees can run several formats: a full Plant Store that processes garments on site, a Drop Store, and 24/7 Locker Access Points, and the system also offers a separate Tide Laundromat self-service concept. Existing non-Tide facilities can be acquired and converted. The network spans close to 200 physical locations and more than 1,800 locker locations nationwide.
The brand is built around the recognition of the Tide name and a focus on customer convenience, including 24/7 drop-off and pickup, locker access, and campus and workplace service points. Most owners operate multiple units rather than running as single-store absentee investors.
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Why buy a Tide Cleaners Franchise?
The main appeal of buying a Tide Cleaners franchise is the brand itself. Tide is one of the most recognised consumer names in the United States, backed by Procter & Gamble, which gives a local operator immediate consumer trust that an independent cleaner would spend years building. The category is an essential, repeat-use service that has proved resilient across economic cycles.
The model is built for scale. Multiple formats, including full plants, drop stores and locker access points, let an owner build a hub-and-spoke network across a territory rather than depending on a single storefront. Franchisees gain access to P&G’s cleaning chemistry, equipment guidance, purchasing co-ops and established operating systems.
Tide Cleaners Franchise Costs & Information
Based on 2024 data reported in the 2025 FDD
Brand Profile
Year Founded
2008
Franchising Since
2009
New Startup Cost
$40,320 – $2,517,300
Avg. Resale Price
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Franchise Fees
Initial franchise Fee
$20,000 – $50,000
for new territories
Transfer Fee
50%
of then-current Initial Franchise Fee for outlet type; no charge to controlled entity
Royalty Fee
6.50%
of weekly Net Sales
Marketing Fee
3.50%
of weekly Net Sales; up to 4%

- * Based on 2024 data reported in the 2025 FDD
Unit Performance
Total Units *
256
New Units Opened *
13
Units Transferred *
2
Avg. Unit revenue *
$1,225,693

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