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Buy a TOGO’S Franchise

TOGO’S is a West Coast quick-service sandwich franchise built around made-to-order subs piled high with fresh-baked artisan breads, premium meats sliced daily and fresh-mashed Hass avocado. The brand was founded in 1971 in San Jose, California, opened a second restaurant in 1974, and began franchising in the late 1970s.

More than 50 years on, TOGO’S operates close to 180 locations open or in development, concentrated in California and the wider Western US under parent company TOGO’S Holdings. The menu runs from signature hot pastrami and the Italian to turkey and avocado and vegetarian options, serving lunch-led local trade, takeout and third-party delivery customers.

The brand has recently moved through a system-wide refresh known as TOGO’S 3.0, pairing renovated restaurants with POS ordering kiosks, delivery partnerships and a new “Speed Line” kitchen system designed to speed sandwich assembly. The company has reconceptualised dozens of existing restaurants and opened new 3.0 stores, positioning a long-established regional name within a modern operating format.

Latest Resales

  • There are currently no TOGO’S resales available

Why buy a TOGO’S Franchise?

For buyers weighing a fast-casual food business, a TOGO’S franchise offers an established West Coast brand with more than five decades of consumer recognition and a loyal regional following. In a sandwich category that has proved resilient across economic cycles, TOGO’S leans on generous portions, fresh ingredients and a recognisable local identity rather than competing purely on price.

The model is a territory-based quick-service restaurant with revenue across dine-in, takeout and delivery, and the recent TOGO’S 3.0 format gives owners a modernised store design, ordering kiosks and a faster kitchen system. Franchisees draw on a central support centre, field consultants and an established supply chain, areas an independent sandwich operator would have to build alone.

TOGO’S Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $30,000

    • Initial Investment

      $271,625 - $653,000

  • Royalty

    • Royalty Fee

      5%

  • Training & Support

    • 160 hours on the job training

    • 20 hours classroom training

    • Ongoing support

    • Marketing support

TOGO’S – Additional  Information

  1. Training & Support

    Initial training covers 20 hours of classroom instruction plus 160 hours of on-the-job training in operations, food preparation and brand systems. Ongoing support runs through a central support centre and field-based franchise business consultants who work with owners on sales, operations and new product rollouts, alongside marketing support, an established supply chain, and technology including POS ordering kiosks and third-party delivery integrations under the TOGO'S 3.0 format. Resale buyers should confirm with TOGO'S what transfer training and system access the incoming owner and existing staff receive when a unit changes hands.

  2. Ideal Owner

    TOGO'S suits hands-on, operationally focused owners comfortable running a fast-paced food-service business: managing and scheduling crew, maintaining food-safety and brand standards, controlling costs and driving local sales. Prior restaurant experience is helpful but not required, as the franchisor provides structured training. The brand appeals to community-minded operators who want a visible local presence, and the model supports both single-unit owners and multi-unit franchisees looking to grow within a protected territory.

  3. Recognition & Awards

    TOGO'S has ranked in Entrepreneur's Franchise 500, most recently at #434 in 2025, and has appeared on the list across multiple years, a signal of system stability and longevity. Its main credibility rests on more than 50 years as a recognised West Coast sandwich brand with a loyal regional customer base and strong name awareness in its core California markets. For resale buyers, brand-level recognition should be weighed alongside the specific territory's reputation, including local reviews, repeat customers and community visibility.

  4. Industry / Market

    TOGO'S competes in the US sandwich and sub restaurant segment, which generates roughly $46 billion in annual revenue and has grown at about 2% a year over the past five years (IBISWorld). Demand is supported by consumer preference for fresh, customisable, convenient meals and steady lunch-daypart traffic, with delivery and digital ordering widening the customer base. The category is competitive and lunch-weighted, so for resale buyers local factors such as site visibility, nearby workplaces and foot traffic strongly influence an individual restaurant's performance.

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