Trublue Van

Buy a TruBlue Home Service Ally Franchise

TruBlue is more than a typical handyman service—it’s a complete house care solution. TruBlue caters to a wide range of needs such as ongoing maintenance, handyman repairs, maid services, yard work and specialize in senior-focused services like senior home safety assessments, age-friendly renovations, and 24/7 remote monitoring, to help customers age in place. Their recurring subscription services are ideal for seniors, busy families, young professionals, and property managers who need reliable, comprehensive home care. TruBlue’s focus on senior-friendly services helps customers age in place safely, providing peace of mind. With low investment costs and multiple revenue streams, TruBlue offers franchisees a lucrative opportunity in the growing home maintenance industry.

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Why buy a TruBlue Home Service Ally Franchise?

TruBlue Total House Care is an appealing franchise opportunity for entrepreneurs seeking a home-based business with a low initial investment and high growth potential in the senior and busy adult home care market. The total startup costs range from approximately $65,000 to $96,000, including a franchise fee around $44,900 to $49,900, with relatively low overhead since there are no brick-and-mortar buildout costs. This affordability makes it accessible compared to other senior or home service franchises.

TruBlue Home Service Ally Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $49,900

    • Initial Investment

      $70,050 - $96,400

  • Royalty

    • Royalty Fee

      6%

  • Training & Support

    • 40 hours classroom training

    • Ongoing support

    • Marketing support

TruBlue Home Service Ally – Additional  Information

  1. Franchisee Support

    TruBlue offers extensive training and support, beginning with a three to four-week Firm Foundation online course. Franchisees then attend a five-day workshop at Cincinnati headquarters, covering business planning, recruiting, marketing, and customer retention. Ongoing coaching includes calls, webinars, and national conferences. Franchisees also benefit from a 90-day checklist and management system to quickly establish and grow their businesses.

  2. Accolades & Awards

    TruBlue has earned recognition in the franchise industry, including a spot on the Entrepreneur Magazine Franchise 500 list and Franchise Gator’s 2021 Top Emerging Franchises and Fastest Growing Franchises. The brand is also a Preferred Home Care Provider for Right at Home and received the 100% Commitment Award from Age Safe America.

  3. Industry / Market

    TruBlue operates in the home maintenance and repair services market, which is projected to reach $400 billion by 2028, with a CAGR of 7.5%. As convenience and reliability become increasingly important, TruBlue's comprehensive home care solutions, particularly for seniors and busy homeowners, position the brand well in a market that values dependable and comprehensive service offerings.

  4. Ideal Owner

    The ideal TruBlue franchisee is a detail-oriented individual with a passion for home improvement and maintenance. They should be organized, customer-focused, and capable of managing a team of service providers. A background in home services or property management is beneficial, along with strong communication skills to build client relationships.

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