FRANCHISE RESALES

A man in a light blue shirt paints a colourful dessert mural, featuring ice cream and cupcakes, on an indoor wall for True Install.

Buy a True Install Franchise

True Install is a business-to-business sign installation franchise that handles the technical final step of signage projects: mounting and installing signs, graphics, displays, and artwork for commercial clients. Rather than selling to end consumers, franchisees partner with sign shops, print shops, and graphics businesses, completing professional installations across vinyl, environmental, mechanical, and architectural applications.

The brand operates under Alliance Franchise Brands, a franchising group active in the signs, graphics, and print sector across the United States and Canada since 1976. True Install launched in 2023 and positions itself as the first dedicated sign installation franchise of its kind in the US, filling a niche many sign producers struggle to service in-house.

The model is mobile and does not require a customer-facing storefront or fixed retail premises. Territories are exclusive, and the concept is built for multi-unit growth, with owners able to start with up to three territories. The work is largely project-based and conducted during standard business hours.

Latest Resales

  • There are currently no True Install resales available
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Why buy a True Install Franchise?

A True Install franchise offers entry into a specialized B2B niche with relatively limited direct competition, since many sign and print producers outsource installation rather than staff for it. As an emerging concept backed by Alliance Franchise Brands and its team of 100-plus home office professionals, the brand pairs a young system with the operational infrastructure of a franchisor that has supported owners in the signs and graphics sector since 1976.

The mobile, no-storefront structure keeps fixed overhead low, and exclusive territories with multi-unit potential give active owners a path to scale across several markets. As the work is usually conducted during standard business hours, owners may also benefit from a more predictable schedule and fewer evening or weekend demands than many consumer-facing service concepts. Corporate lead sourcing and equipment leasing options further lower the barrier to profitability in a category with steady commercial demand.

True Install Franchise Costs & Information

Based on 2025 data reported in the 2026 FDD

  • Brand Profile

    • Year Founded

      2020

    • Franchising Since

      2023

    • New Startup Cost

      $116,024 – $590,244

    • Avg. Resale Price

      Contact us for details
    Two people from True Install work together assembling and taping large blue and white signs on a table in a workshop with brick and breeze block walls.

  • Franchise Fees

    • Initial franchise Fee

      $45,000

      for new territories

    • Transfer Fee

      $10,000

      25% of then-current IFF, capped at $10,000

    • Royalty Fee

      7%

      of monthly Net Sales

    • Marketing Fee

      2%

      of monthly Net Sales

    A worker on a ladder performs a True Install, adjusting a large advertisement featuring jewellery and part of a woman's face.

  • Unit Performance

    • Total Units *

      6

    • New Units Opened *

      3

    • Units Transferred *

      0

    • Avg. Unit revenue *

      Not Disclosed

    * Based on 2025 data reported in the 2026 FDD
    A man in a blue "TRUE INSTALL" shirt stands indoors, smiling and giving two thumbs up beside a brick wall featuring the True Install Sign & Graphics logo.

True Install – Additional  Information

  1. Training & Support

    Incoming owners complete three weeks of New Franchise Member Training at Alliance University: 110 hours of classroom instruction plus 78 hours of on-the-job training covering operations, advanced installation techniques, marketing, sales, customer service, and web-based tools. Ongoing support comes from a home office team of over 100 professionals across operations, technology, sales, and marketing, including local marketing campaigns, business development, lead qualification, a Franchise Communications Hub, and staff training resources. Resale buyers should confirm what onboarding and Alliance University access transfer to a new owner.

  2. Ideal Owner

    True Install suits hands-on, community-minded operators comfortable building relationships through networking, outbound sales, and referrals, since most high-value clients are won that way rather than walking in. Prior sign or installation experience is helpful but not required; detail orientation, problem-solving, technical aptitude, and the ability to lead and mentor a crew matter more. Owners are expected to be actively involved early on, often handling initial installations themselves, then shifting toward managing and growing multiple crews as the territory scales.

  3. Recognition & Awards

    Launched in 2023, True Install is an emerging brand without a long awards history, but it carries credibility as a FranNet Verified Brand, a designation reflecting reviewed franchise documentation. It also draws on the standing of parent Alliance Franchise Brands, active in signs, graphics, and print franchising across the US and Canada since 1976, and is frequently noted as the first dedicated sign installation franchise in the United States. For resale buyers, brand-level recognition should be weighed alongside the specific territory's local reputation, reviews, and referral relationships with area sign and print shops.

  4. Industry / Market

    The US signage industry is valued at roughly $16.7 billion (IBISWorld), supported by steady demand from businesses needing professional, code-compliant installation of signs, graphics, and displays. Nearly every commercial property, retailer, and office requires signage, and most sign and print producers do not install their own work, creating consistent outsourced demand for specialist installers. The category is largely non-seasonal, tied to commercial activity, retail turnover, and rebranding rather than discretionary consumer spending, giving installers a relatively stable B2B base that matters to buyers assessing a territory's pipeline.

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