Buy a Truly Nolen Franchise

Truly Nolen is a family-owned pest control franchise with over 85 years of experience, founded in 1938 and franchising since 1966. Known for its iconic yellow mouse logo and distinctive fleet of vintage-style vehicles, Truly Nolen provides comprehensive pest management services including termite control, rodent removal, wildlife exclusion, and lawn care. The brand operates more than 150 locations across the United States and internationally, serving residential and commercial clients with environmentally responsible, effective solutions. Truly Nolen’s reputation for quality service, innovation, and customer satisfaction has made it a trusted leader in the pest control industry, offering franchisees a proven business model backed by decades of expertise and strong brand recognition.

Latest Resales

  • There are currently no Truly Nolen resales available

Why buy a Truly Nolen Franchise?

Investing in Truly Nolen offers entry into a well-established, trusted brand with a proven franchise system and a broad service portfolio in a recession-resistant industry. Franchisees benefit from strong corporate support, extensive training, and a recognizable brand with a loyal customer base. With growing demand for pest control and environmentally responsible solutions, Truly Nolen provides a stable, scalable business opportunity for entrepreneurs seeking long-term growth in the home and commercial services sector.

Truly Nolen Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $35,000,

    • Total Initial Investment

      $50,200 - $122,207

  • Royalty

    • Royalty Fee

      7%

  • Training & Support

    • Ongoing training

    • Ongoing support

    • Marketing support

Truly Nolen – Additional  Information

  1. Franchisee Support

    Truly Nolen offers franchisees extensive support including initial training, ongoing education, marketing assistance, operational guidance, and access to proprietary technology. Franchisees receive help with site selection, equipment procurement, and business development strategies. The corporate team provides continuous field support and a comprehensive system designed to optimize service delivery and customer retention, ensuring franchisees have the tools needed to build a successful pest control business.

  2. Accolades & Awards

    Truly Nolen has been recognized as one of the top pest control franchises in the U.S., consistently ranking on franchise industry lists such as Entrepreneur’s Franchise 500. The brand’s longevity, strong customer loyalty, and commitment to innovation have earned it numerous accolades for service excellence and franchisee satisfaction. They were also recognized by Franchise Business Review as one of the Top 200 Franchises in 2026.

  3. Industry / Market

    The pest control industry is projected to grow steadily due to increasing urbanization, stricter regulations on chemical use, and rising demand for environmentally friendly pest management solutions. With an estimated market size exceeding $16 billion in the U.S., Truly Nolen is well-positioned to capitalize on this growth through its diversified service offerings and eco-conscious approach, appealing to both residential and commercial markets.

  4. Ideal Owner

    The ideal Truly Nolen franchisee is a motivated entrepreneur with strong leadership and customer service skills, interested in operating a service-based business with recurring revenue. While prior pest control experience is beneficial, it is not mandatory due to comprehensive training. Owners should be committed to maintaining high service standards and growing their business through community engagement and effective management.

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