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Buy a Wings and Rings Franchise

Wings and Rings, formerly Buffalo Wings & Rings, is a sports-themed restaurant franchise founded in 1984 in the Cincinnati, Ohio area and franchising since 1988. The brand operates more than 80 locations across the United States, Canada and select international markets, serving sports fans and families in a casual, sit-down setting.

The menu is chef-driven, built around signature buffalo wings, onion rings, chicken tenders, burgers, salads and a wide range of sauces, with sales spread across dine-in, carry-out, delivery and catering. Restaurants run roughly 4,500 to 5,000 square feet and are designed as lively, club-level sports bars with 50-plus TVs; a newer prototype refreshes the dining room and off-premise formats.

This is a full-service, owner-operated restaurant model with protected territories, not a home-based or semi-absentee concept. Led by president and CEO Nader Masadeh, who appeared on CBS’s Undercover Boss, the company positions itself on elevated food and service within the wing and sports-bar category.

Latest Resales

  • There are currently no Wings and Rings resales available

Why buy a Wings and Rings Franchise?

Buying a Wings and Rings franchise means stepping into a brand with more than 40 years of operating history and a recognised name in the resilient sports-bar and casual-dining category. The chef-driven menu and multi-channel revenue across dine-in, carry-out, delivery and catering give an operator several ways to build sales beyond the dining room.

Ownership is backed by the Wings and Rings Support Center, whose marketing team runs ongoing brand programmes including social media, SEO and website management, PR, paid advertising, a loyalty programme, SMS, online ordering and a branded mobile app. The system is led by an accessible corporate team, and a refreshed restaurant prototype keeps the format current.

Wings and Rings Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $0 - $40,000

    • Initial Investment

      $1,449,700 - $1,948,700

  • Royalty

    • Royalty Fee

      To 5%

  • Training & Support

    • 173+ hours on the job training

    • 13 hours classroom training

    • Ongoing support

    • Marketing support

Wings and Rings – Additional  Information

  1. Training & Support

    Initial training covers 13 hours of classroom instruction plus more than 173 hours of on-the-job training in restaurant operations. Ongoing support runs through the Wings and Rings Support Center, whose team provides marketing programmes spanning social media, SEO and website management, PR, paid advertising, loyalty, SMS, online ordering and a branded mobile app, alongside operational guidance and franchisee conventions. Buyers of an existing unit should confirm what transfer training the franchisor offers incoming owners and which Support Center systems and app or online-ordering access carry over at handover.

  2. Ideal Owner

    The model suits hands-on, operations-led owners who want to be involved in day-to-day running rather than passive investors; it is full-service, not semi-absentee. Multi-unit restaurant experience or solid business-management skills help, along with strength in hospitality, staff recruitment and leadership, local marketing and community engagement. The franchisor emphasises a servant-leadership mindset and a genuine passion for food and guest service, making the brand well suited to community-minded operators comfortable leading a sizeable front- and back-of-house team.

  3. Recognition & Awards

    Wings and Rings has earned recognition across franchise and restaurant rankings. It ranked No. 265 on the Franchise Times Top 400 of US-based systems by global systemwide sales, up from No. 290 the prior year. Earlier honours include Franchise Business Review's Top 40 Food and Beverage Franchises (2016), a No. 12 placement in Entrepreneur's full-service restaurant category (2018), "Best of Fest" at the 2015 Chicago Wingfest, and the top spot on Restaurant Business's Future 50 in 2008. For resale buyers, brand recognition should be weighed alongside the location's local reviews and reputation.

  4. Industry / Market

    Wings and Rings competes in the US sports-bar segment, worth about $2.2 billion across roughly 1,548 establishments in 2024 (IBISWorld), within the much larger casual-dining and bars sector. Demand is driven by year-round live sports, social and group dining, and growing off-premise ordering through delivery and takeout. The category is competitive and tied to discretionary spending, though multi-channel revenue and event-led traffic add resilience. For resale buyers, local demand depends on the venue's catchment, nearby competition and its standing in regional sports culture.

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