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FRANCHISE RESALES

Buy a WingsUp Franchise

WingsUp! is a Canadian quick-service chicken wing franchise founded in 1988 and headquartered in Burlington, Ontario. The brand specialises in 100% fresh, never-frozen chicken wings that are hand-cut, freshly battered and cooked to order, served through takeout, delivery, catering and dine-in with bar seating at select locations.

The menu is built around a proprietary batter blend and 18 sauce and seasoning flavours spanning classic, sweet, bold, spicy and dry-rub profiles, alongside sides and combos. Online ordering is central to the model and accounts for a large share of sales, and the compact restaurant format is designed to keep overhead and staffing requirements low relative to full-service dining.

WingsUp! operates around 38 locations across Ontario, Alberta and British Columbia and is now expanding into the United States, with multi-unit territories targeted in Texas and Florida. After more than 35 years in Canada, the brand pairs an established domestic footprint with an early-stage US growth push.

Latest Resales

  • There are currently no WingsUp resales available
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Why buy a WingsUp Franchise?

For buyers, WingsUp! combines a focused, recognisable product with a lean operating model. The emphasis on fresh, never-frozen wings and a distinctive house batter gives the brand a clear point of difference in a crowded comfort-food category, while the small-footprint format and online-ordering focus keep overhead and labour lighter than full-service restaurants.

The brand’s long Canadian track record provides operating systems, supplier relationships and a tested menu, and its move into Texas and Florida opens multi-unit growth for operators who want to scale. Buying a WingsUp! franchise resale can also mean acquiring an established customer base, trained staff and an existing delivery and catering pipeline rather than building local demand from zero.

WingsUp Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $34,500 USD

    • Initial Investment

      $400,000 – $780,000 USD

  • Royalty

    • Royalty Fee

      6%

  • Training & Support

    • 3–4 weeks classroom & hands-on training

    • 2 weeks on-site support

    • Ongoing support

    • Marketing support

WingsUp – Additional  Information

  1. Training & Support

    WingsUp! uses a three-part training programme combining head-office sessions, hands-on in-restaurant training and online video modules with quizzes, with a minimum of three weeks of initial training followed by on-site opening support. Owners get a dedicated support team, a franchisee portal for day-to-day assistance and one-on-one coaching through in-person and group video meetings, plus ongoing operations and marketing support. Resale buyers should confirm with WingsUp! what initial training and franchisee-portal access transfer to incoming owners when ownership changes.

  2. Ideal Owner

    WingsUp! suits hands-on, active operators rather than absentee investors. No restaurant background is required, but owners should be comfortable managing staff, holding food-quality and service standards, and running a fast-paced takeout, delivery and catering operation. Strong local marketing instincts and a community-minded approach help drive the online orders that make up much of the business. The model rewards owners who are organised, customer-focused and willing to be present day to day, including those interested in building toward multiple units.

  3. Recognition & Awards

    WingsUp! is a member of the Canadian Franchise Association and the International Franchise Association, and has been profiled in the CFA's Franchise Canada publication as a growing Canadian chicken wing concept. The brand positions itself as one of Canada's fastest-growing wing franchises and has built its reputation on fresh, never-frozen quality and a loyal repeat customer base over more than 35 years. For resale buyers, brand-level recognition should be weighed alongside the specific unit's local reviews, delivery ratings and community standing.

  4. Industry / Market

    Chicken wings are a staple of US quick-service demand: the National Chicken Council estimates Americans eat roughly 1.45 billion wings during Super Bowl weekend alone, showing how embedded the category is in both everyday and event dining. US appetite for delivery and takeout comfort food has grown sharply, favouring lean, online-order-led formats. For resale buyers eyeing WingsUp!'s US expansion in Texas and Florida, local delivery demand, online-ordering habits and nearby competition most shape a single unit's performance.

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