

Buy a Woofie’s Franchise
Woofie’s is a pet care franchise built around a mobile, in-home service model. Founded in 2004 and franchising since 2018, it positions itself as the only franchise in the professional pet care industry to combine mobile pet grooming (its “mobile pet spa”), dog walking, and pet sitting under one brand, with overnight pet care and a vet telehealth partner rounding out the menu.
Services are delivered from fully equipped grooming vans and at the customer’s home rather than a fixed salon, so the model is home- or office-based and territory-protected. This keeps overhead lower than brick-and-mortar pet care and gives franchisees several recurring and project-based revenue streams. Customers are local pet-owning households, many using more than one service over time.
Since 2022 Woofie’s has been part of Authority Brands, a multi-brand franchisor whose portfolio includes America’s Swimming Pool Co., The Cleaning Authority and Benjamin Franklin Plumbing. From its Virginia origins, the brand has expanded across multiple US states.
Latest Resales

Why buy a Woofie’s Franchise?
Buying a Woofie’s franchise means entering a pet care category that has stayed resilient through economic cycles, with a brand that holds a distinct position by bundling grooming, walking and sitting rather than competing on a single service. Multiple revenue streams give an owner more than one way to fill a schedule and smooth seasonal swings.
The mobile, largely home-based structure keeps fixed costs down and supports stronger unit economics than a salon-based competitor. As part of Authority Brands, franchisees tap an established support infrastructure: training, business coaching, integrated management systems and national marketing reach that an independent pet-care operator would have to build alone. The brand’s Woofie’s Academy grooming school and an American Kennel Club partnership add credibility a newer concept could not replicate quickly.
Woofie’s Franchise Costs & Information
Based on 2025 data reported in the 2026 FDD
Brand Profile
Year Founded
2018
Franchising Since
2018
New Startup Cost
$181,558 – $294,936
Avg. Resale Price
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Franchise Fees
Initial franchise Fee
$57,500
for new territories
Transfer Fee
$10,000
Royalty Fee
6.50%
of Gross Revenue
Marketing Fee
2%
of Gross Revenue

- * Based on 2025 data reported in the 2026 FDD
Unit Performance
Total Units *
101
New Units Opened *
27
Units Transferred *
0
Avg. Unit revenue *
$246,167

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