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Buy a YogaSix Franchise

YogaSix is a boutique yoga studio franchise founded in 2012, operating as part of Xponential Fitness, a large multi-brand fitness franchisor headquartered in Irvine, California. The brand offers heated and non-heated yoga classes designed to be accessible to practitioners of every experience level, from those trying yoga for the first time to longtime practitioners. Class formats include sculpt, slow flow, and deep stretching, giving members options across different fitness goals and intensity preferences.

Each studio operates on a membership model, with revenue driven by monthly dues rather than individual transactions. Franchisees run brick-and-mortar locations in retail or mixed-use settings, employing certified yoga instructors and front-of-house staff. The brand uses an executive franchise model, meaning owners manage and grow the business rather than deliver classes themselves.

YogaSix has grown to over 200 studios open globally, with international expansion underway including its first European location in Germany in 2024. Xponential Fitness provides shared infrastructure across marketing, technology, and franchise operations, drawing on its broader portfolio of fitness brands.

Latest Resales

Why buy a YogaSix Franchise?

The US boutique fitness sector has proved resilient, and yoga-based studio concepts attract a membership base that renews on recurring schedules. Buying a YogaSix franchise in the resale market means inheriting an established studio with existing members, a trained instructor team, and developed territory; this is a meaningfully different starting point from building a new location from scratch.

The Xponential Fitness parent provides structural scale benefits. Franchisees have access to national vendor relationships, a shared marketing fund, weekly and monthly operational updates, and support across technology and brand systems. The executive model suits owners who want to grow a community-focused business through team management and local marketing rather than hands-on service delivery.

YogaSix Franchise Costs & Information

Based on 2025 data reported in the 2026 FDD

  • Brand Profile

    • Year Founded

      2012

    • Franchising Since

      2018

    • New Startup Cost

      $533,999 – $1,026,853

    • Avg. Resale Price

      Contact us for details
  • Franchise Fees

    • Initial franchise Fee

      $60,000

      for new territories

    • Transfer Fee

      $10,000

    • Royalty Fee

      7%

      of Gross Sales

    • Marketing Fee

      2%

      of Gross Sales

  • Unit Performance

    • Total Units *

      191

    • New Units Opened *

      24

    • Units Transferred *

      8

    • Avg. Unit revenue *

      $531,600

    * Based on 2025 data reported in the 2026 FDD

YogaSix – Additional  Information

  1. Training & Support

    YogaSix's franchisee onboarding includes 23 hours of classroom training in business operations and studio management. Ongoing support includes weekly and monthly update webinars, one-on-one coaching as the business grows, and access to national marketing resources covering social media, influencer marketing, and regional advertising. Xponential Fitness provides shared technology and operating systems across its franchise network. Resale buyers should clarify with YogaSix what transfer training and system access are available when ownership changes.

  2. Ideal Owner

    YogaSix suits owners comfortable managing a customer-facing service business who do not need to be yoga practitioners themselves. The executive franchise model is built for operators who focus on staff hiring and management, local membership marketing, and studio culture rather than hands-on class delivery. Community-building is central to how YogaSix studios operate, so owners who enjoy creating a welcoming local presence tend to thrive. A background in business operations, retail, or hospitality is useful; prior fitness industry experience is not required.

  3. Recognition & Awards

    YogaSix has appeared on Entrepreneur's Franchise 500 in both 2024 and 2025, ranking No. 496 on the 2025 list. The brand has also been named among Entrepreneur's Fastest-Growing Franchises for four consecutive years (2022–2025) and on the Top New Franchise list in 2022 and 2023. Consumer media coverage includes Women's Health, Well+Good, Time, and Franchise Times, with broader visibility across wellness and business publications. For resale buyers, brand-level recognition should be weighed alongside the reputation of the specific studio and its local standing.

  4. Industry / Market

    The US yoga and pilates studio sector generated approximately $14.7 billion in revenue in 2024 (IBISWorld), supported by sustained consumer interest in low-impact fitness, stress relief, and overall wellness. Boutique studio formats attract members seeking structured, community-led practice; the membership model generates steadier revenue than drop-in formats. Demand spans a wide demographic range, with growing participation among older adults seeking lower-impact exercise options. For resale buyers, the local competitive environment, including nearby yoga and boutique fitness studios, is a key factor when assessing a territory.

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