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FRANCHISE RESALES

Buy a Yogi Bear’s Jellystone Park Franchise

Yogi Bear’s Jellystone Park Camp-Resorts is a family-focused campground and RV resort franchise built around the licensed Yogi Bear character. Founded in 1969 and franchising from the same era, it operates a network of camp-resorts across the United States and Canada and positions itself as the only camping franchise focused solely on the family demographic.

The model centres on destination camp-resorts that combine RV and tent sites, cabin rentals and themed amenities such as pools, splash pads, mini-golf, recreation programming and in-park Yogi Bear character appearances. Revenue comes from overnight stays alongside ancillary food, merchandise and paid-activity income. The franchisor, Camp Jellystone, LLC, works with operators to convert existing campgrounds or to build and acquire new ones under a territory-based model.

What sets the brand apart is the Yogi Bear intellectual property, licensed from Hanna-Barbera and Warner Bros., which gives independent campground operators a nationally recognised family brand, a line of licensed merchandise and a cooperative network of fellow owners. Parks run seasonally and typically sit on large acreage, making each a substantial hospitality and property operation.

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Why buy a Yogi Bear’s Jellystone Park Franchise?

Buying a Yogi Bear’s Jellystone Park franchise gives an operator a differentiated position in outdoor hospitality: a nationally recognised family brand in a camping and RV-resort category that has grown strongly and proved resilient across economic cycles. The Yogi Bear name carries built-in awareness that an independent campground would have to earn over years.

The model offers more than overnight site revenue. Licensed Yogi Bear merchandise gives parks a high-margin retail profit centre, and franchisees gain access to preferred-vendor and National Purchasing Partners buying programs, branded marketing support and a cooperative, rather than competitive, network of fellow owners who share operating insight. Owners keep their independence while drawing on a proven system for recreation programming, retail and guest experience.

Yogi Bear’s Jellystone Park Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $75,000

    • Initial Investment

      $324,000 - $14,370,000

  • Royalty

    • Royalty Fee

      4.5%-6%

  • Training & Support

    • 20 hours on the job training

    • 34 hours classroom training

    • Ongoing support

    • Marketing support

Yogi Bear’s Jellystone Park – Additional  Information

  1. Training & Support

    Incoming owners receive structured training reported at 34 hours of classroom and 20 hours of on-the-job instruction, anchored by the four-day Certification and Management Program (CAMP). Ongoing programs include CARE recreation training, the NSPF Certified Pool Operators course, a Spring Meeting and the annual Symposium and Trade Show, plus an operations manual and Jellystone Park Online University. Franchisees run on proprietary reservation and POS software, with retail, merchandising and marketing support. Resale buyers should confirm what CAMP onboarding and system access transfer to new ownership.

  2. Ideal Owner

    The model suits hands-on operators who want to run a substantial hospitality and property business rather than a passive investment. Strong fits are comfortable managing seasonal staff, overseeing recreation and events programming, and driving retail and food sales while delivering a family-first guest experience. Prior campground or hospitality experience helps but is not essential, as the franchisor's training is built for newcomers. Because parks sit on large acreage and run seasonally, owners should be ready for capital-intensive, on-site management and active local marketing.

  3. Recognition & Awards

    The brand is regularly recognised by Franchise Business Review, including 2026 Top 200 Franchise and Top Culture awards and a Top Franchises for Women listing in 2024, building on Top Franchise and recession-proof honours across 2019-2023. It has also been named among the nation's best franchises by Entrepreneur and Franchise Times. In FBR's independent 2025 owner survey, 99% of franchisees said they would recommend the brand. For resale buyers, brand-level recognition should be weighed alongside the specific park's local reviews, occupancy and reputation in its market.

  4. Industry / Market

    Camping and RV travel sit within a large US outdoor-recreation economy that the Bureau of Economic Analysis valued at over $1.2 trillion in annual output. Camping participation expanded sharply after 2020, with tens of millions of US households camping each year and family-oriented cabin and glamping stays among the fastest-growing segments. Demand is supported by interest in affordable, drive-to family travel, and the category has held up when households trim discretionary spending. For resale buyers, local factors such as drive-time population, competing parks and season length shape each park's performance.

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