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Buy a Yogurtland Franchise

Yogurtland, founded in 2006 by Korean immigrant Phillip Chang in Fullerton, California, is a pioneering self-serve frozen yogurt franchise known for its wide variety of flavors and toppings. The brand revolutionized the U.S. frozen yogurt market by introducing a self-serve format that empowers customers to customize their desserts, offering options including non-fat, low-fat, dairy-free, and no sugar added varieties. Yogurtland operates over 320 locations across the U.S. and internationally, including countries like the UAE, Korea, and Thailand. The brand emphasizes real ingredients, innovative flavors, and caters to diverse dietary preferences, positioning itself as a leader in the fast-growing frozen dessert industry with a scalable franchise model and strong consumer appeal.

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Why buy a Yogurtland Franchise?

Investing in a Yogurtland franchise offers entry into a proven, scalable business with a popular, differentiated product in a resilient dessert segment. Franchisees benefit from a strong brand, extensive operational support, and marketing resources designed to drive traffic and repeat business. The self-serve model reduces labor costs and increases customer engagement, while ongoing innovation in flavors and health-conscious options keeps the brand competitive. With a moderate initial investment and global presence, Yogurtland presents a compelling opportunity for entrepreneurs seeking a vibrant, growth-oriented franchise in the fast-casual food industry.

Yogurtland Franchise Costs & Information

  • Minimum Qualifications

    • Initial Franchise Fee

      $35,000

    • Initial Investment

      $278,200 - $588,200

  • Royalty

    • Royalty Fee

      6%

  • Training & Support

    • 20+ hours on the job training

    • 20+ hours classroom training

    • Ongoing support

    • Marketing support

Yogurtland – Additional  Information

  1. Franchisee Support

    Yogurtland provides franchisees with comprehensive training including over 20 hours of classroom and on-the-job instruction. Ongoing support covers marketing, site selection, lease negotiation, operations, proprietary software, and a franchisee intranet platform. Franchisees receive assistance with grand openings, safety procedures, and access to regional advertising, social media, SEO, and loyalty programs to maximize customer engagement and sales. The franchisor also offers third-party financing options to qualified candidates.

  2. Accolades & Awards

    Yogurtland is recognized as a top frozen yogurt brand and innovator in the self-serve dessert category. While specific awards are not detailed, it consistently ranks highly for customer satisfaction and industry innovation, credited with popularizing the self-serve frozen yogurt concept in the U.S.

  3. Industry / Market

    The frozen yogurt market continues to grow, driven by consumer demand for healthier dessert alternatives and customizable options. Yogurtland’s self-serve model aligns with trends favoring personalization and convenience. The broader frozen dessert industry benefits from increasing health consciousness and expanding flavor innovation, providing a solid foundation for franchise growth.

  4. Ideal Owner

    The ideal Yogurtland franchisee is an entrepreneur with strong customer service skills and a passion for food retail. Prior experience in food service is helpful but not required due to extensive training and support. Franchisees should be committed to maintaining high standards of quality and guest experience, capable of managing a staffed retail location, and eager to leverage a well-established brand in a growing market.

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