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Buy a That 1 Painter Franchise

That 1 Painter is a residential and commercial painting franchise operating under ResiBrands, a home services franchise platform. Founded in 2011, the brand covers 18 service lines including interior and exterior painting, cabinet painting, drywall repair, popcorn ceiling removal, limewash application, odor removal, power washing, and real estate sell-ready preparation.

Franchisees run home-based operations managing painting crews in protected territories. The model is project-based, with revenue generated across the full service menu from residential and light commercial clients. ResiBrands provides centralized infrastructure: an in-house appointment center, marketing systems, and a proprietary learning management system.

The brand launched its franchise program in 2021 and has since grown to a substantial US network, with multi-territory ownership available for operators looking to scale. The Paint It Forward charity initiative, built around community painting projects, is a brand-level differentiator that supports local visibility and referral-building.

Latest Resales

Why buy a That 1 Painter Franchise?

Choosing to buy a That 1 Painter franchise means entering one of the most fragmented categories in home services at the local level: residential painting. The brand’s positioning around service reliability and customer experience differentiates it from the independent operators that dominate most local markets. A Sherwin Williams partnership underpins the brand’s community engagement program and supports preferred supplier access.

The home-based structure keeps overhead low, and the ResiBrands support ecosystem gives franchisees tools for local lead generation and customer management that independent operators typically lack. The in-house appointment center, ResiCreative marketing assets, and ongoing coaching support both owner-operators and semi-absentee structures. Multi-territory ownership is available for operators looking to build a portfolio within a single system.

That 1 Painter Franchise Costs & Information

Based on 2024 data reported in the 2025 FDD

  • Brand Profile

    • Year Founded

      2011

    • Franchising Since

      2021

    • New Startup Cost

      $113,000 – $189,000

    • Avg. Resale Price

      Contact us for details
  • Franchise Fees

    • Initial franchise Fee

      $59,000

      for new territories

    • Transfer Fee

      20%

      of Initial Franchise Fee, plus broker fees; +10% if franchisor assists.resale

    • Royalty Fee

      6%

      of Gross Revenue

    • Marketing Fee

      2%

      of Gross Revenue; up to 3%

  • Unit Performance

    • Total Units *

      277

    • New Units Opened *

      213

    • Units Transferred *

      9

    • Avg. Unit revenue *

      $666,053

    * Based on 2024 data reported in the 2025 FDD

That 1 Painter – Additional  Information

  1. Training & Support

    That 1 Painter delivers franchisee training through a blended program combining online modules and a three-day hands-on session at the corporate headquarters, totalling 70 hours of classroom instruction and 24 hours of on-the-job training. A master class covering sales, estimating, and scheduling complements the core curriculum. Ongoing support includes an in-house appointment center, a learning management system, ResiCreative marketing assets, and continuing coaching from the ResiBrands team. Resale buyers should confirm what initial training and learning management system access transfer with the resale and what onboarding is available to incoming ownership.

  2. Ideal Owner

    That 1 Painter suits operators comfortable building and managing local service teams rather than performing the physical work themselves. The role centers on sales, crew coordination, and customer relationship management; repeat referrals and local reputation are key growth drivers in this category. No prior painting experience is required, and the training program covers estimating, scheduling, and operations to bring new owners up to speed. Community-minded candidates who are organized, comfortable managing subcontractors and field crews, and drawn to scaling through multi-territory ownership are well matched to the model.

  3. Recognition & Awards

    That 1 Painter earned the top spot among painting franchises in the Entrepreneur Franchise 500 for 2026, reflecting its growth and system strength since launching in 2021. Earlier recognition includes the Fran-Tastic Brand Award from FranServe (2024), Top 100 Game Changers for 2023 from Franchise Dictionary Magazine, and listings in the 2023 Superhero Brand 500 and the 2022 Fran-Tastic 500. The brand is a member of the International Franchise Association. For resale buyers, brand-level recognition supports customer confidence, though individual territory visibility varies by market.

  4. Industry / Market

    The US painting services market is a large and growing segment within the broader home services industry. Demand is driven by aging housing stock, rising homeowner equity, and homeowners' preference for professional contractors over DIY approaches for painting and surface restoration. The category is largely resilient to economic slowdowns because it covers both discretionary upgrades and ongoing maintenance needs. For resale buyers, the strength of a given territory depends on local housing density, the maturity of the existing customer base, and the referral network the current operator has built.

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