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FRANCHISE RESALES

Buy a Club Pilates Franchise

Club Pilates is a boutique fitness franchise built around Reformer-based group Pilates, offering low-impact classes designed for all ages and fitness levels. Founded in California in 2007 and franchising since 2012, the brand has grown into the largest Pilates studio network in the world.

Studios run on a membership-led, recurring-revenue model, with group Reformer classes supported by private training and retail sales. Each studio operates from a fixed location within a protected territory, staffed by certified instructors, a general manager and a sales team. Many owners run the business on a semi-absentee or executive basis, overseeing operations rather than teaching. Club Pilates is part of Xponential Fitness, one of the largest boutique fitness franchisors.

The network spans 1,400+ studios across four continents, with more than 4,500 instructors and a large recurring membership base. Alongside mat and Reformer work, studios use equipment such as EXO chairs and springboards to deliver a structured class progression that has become the brand’s signature.

Latest Resales

Why buy a Club Pilates Franchise?

To buy a Club Pilates franchise is to step into the best-known name in a fast-growing corner of boutique fitness. The brand’s recurring-membership model produces predictable monthly revenue, and its scale gives owners access to national vendor relationships, established operating systems and a recognised consumer brand an independent studio would struggle to match.

The executive operating structure is a key draw: because studios are run by a general manager and certified instructors, many owners hold the business as a semi-absentee investment or build a multi-unit portfolio. Club Pilates’ position within Xponential Fitness adds franchising depth and cross-brand marketing reach, and the category itself has proved resilient as low-impact training attracts a broad, loyal membership.

Club Pilates Franchise Costs & Information

Based on 2025 data reported in the 2026 FDD

  • Brand Profile

    • Year Founded

      2007

    • Franchising Since

      2012

    • New Startup Cost

      $403,289 – $1,029,811

    • Avg. Resale Price

      Contact us for details

  • Franchise Fees

    • Initial franchise Fee

      $65,000

      for new territories

    • Transfer Fee

      $10,000

    • Royalty Fee

      8%

      of Gross Sales

    • Marketing Fee

      2%

      of Gross Sales

  • Unit Performance

    • Total Units *

      1179

    • New Units Opened *

      153

    • Units Transferred *

      133

    • Avg. Unit revenue *

      $987,800

    * Based on 2025 data reported in the 2026 FDD

Club Pilates – Additional  Information

  1. Training & Support

    Initial training centres on a mandatory three-day intensive (27.75 classroom hours) at the brand's Southern California corporate office, with separate three-day General Manager and Bridge Training courses for certified instructors. Owners receive an operations manual and access to a company intranet covering POS, training modules and creative assets. Ongoing support includes weekly national sales calls, one-on-one coaching, and marketing, retail and field guidance. Resale buyers should confirm what onboarding and intranet access transfer to incoming owners, and the certification status of existing studio staff.

  2. Ideal Owner

    Club Pilates suits a business-minded owner comfortable leading staff and driving membership sales rather than teaching classes. No Pilates or fitness background is required, since instruction is delivered by certified instructors; the owner's focus is recruiting and managing a general manager and team, overseeing sales and member retention, and building local community presence. The model fits both hands-on operators and semi-absentee investors who manage through a strong general manager, including those building a multi-unit portfolio.

  3. Recognition & Awards

    Club Pilates has ranked on Entrepreneur's Franchise 500 for eight consecutive years, climbing to No. 79 in 2026 from No. 202 in 2024, and was named No. 1 in Pilates Fitness and No. 8 among Fastest-Growing Franchises in 2026. It has also appeared on Inc. Magazine's Inc. 5000 list across multiple years. As the world's largest Pilates brand and part of Xponential Fitness, it carries strong category recognition. Resale buyers should weigh this brand-level standing alongside the specific studio's local reputation, member reviews and referral strength.

  4. Industry / Market

    The US boutique fitness market was valued at roughly $5.4 billion in 2025 and is projected to grow at a double-digit annual rate through the early 2030s, with Pilates among its fastest-growing low-impact segments. Demand is driven by rising health consciousness, the appeal of joint-friendly training across a wide age range, and consumers' willingness to pay membership premiums for specialised, community-oriented studios. The recurring-membership structure gives the category relatively stable cash flow, which matters to resale buyers assessing a studio's revenue durability.

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